McDonnell Boehnen Hulbert & Berghoff LLP partner James McCarthy is quoted in a May 7, 2015 online edition of Staples Business Hub in an article entitled, “Branding Meets Legal: How to Protect Your Trademark, Logo and Other Elements of Your Brand.” Regardless of where you are in the business lifecycle, or what your business goals are, you need to understand the trademark and copyright protections that impact your business, including your company and product names, logos, taglines and more. view the article